Sonic Fest – August 28, 2026
Rotary Square at CASA – Lethbridge, Alberta
Sonic Fest is a new live music event taking place Friday, August 28, 2026, at Rotary Square at CASA in downtown Lethbridge. The event is designed as a free, community-focused outdoor concert featuring a strong lineup of rock and alternative artists in a professionally produced festival setting.
This is Sonic Fest #1, with the goal of creating an event that can grow into a recurring part of Lethbridge’s summer music and cultural calendar. The festival will showcase artists who have commercially released music and established social media followings, giving them an opportunity to perform for a larger public audience while bringing high-quality live music to the downtown core.
The event is intended to be accessible to the entire community, with free public admission and an anticipated attendance of approximately 400–1,000 people, depending on weather, promotion and community engagement.
Sonic Fest will feature professional sound, staging and event production, creating a concert experience comparable to larger ticketed festivals while remaining open and accessible to the public.
Community and corporate support will help cover key event expenses, including:
- Artist performance fees
- Security and crowd management
- Venue and site-related costs
- Event staffing and operational expenses
- Required permits and event services
Sonic Multimedia is a major sponsor of Sonic Fest and is contributing production equipment, technical services, crew and event support to help make the inaugural festival possible.
Sonic Fest is about more than a single concert. It is intended to support performing artists, create new opportunities for live music in Southern Alberta, bring people into downtown Lethbridge, and provide the community with a professionally produced event that everyone can attend regardless of income.
With strong community and sponsor support, Sonic Fest #1 can become the beginning of a continuing event series, providing additional opportunities for artists and audiences in future years.
Event Information
Event: Sonic Fest
Date: Friday, August 28, 2026
Location: Rotary Square at CASA, Lethbridge, Alberta
Admission: Free to the public
Expected Attendance: Approximately 400–1,000
Major Sponsor: Sonic Multimedia
Contact: sonic.multimedia.yql@gmail.com
Sonic Fest #1 — live music, community and opportunity in the heart of Lethbridge.